18. december, 2007

Channel Identity

We have just been commissioned to make a brand new and complete redesign of the channel identity of Kanal København (“TV Copenhagen“). The redesign is much needed and a special challenge because of the channels variety in content. Kanal København only has limited access to their bandwidth and has to administer and share their sending time with more than 40 smaller and independent channels. Obviously this can result in mayhem at times, and the real challenge is not only to create a new functional and appealing design, but just as much to inspire and motivate all these other channels to integrate their content gracefully in the sending schedule.

We have already begun the preliminary brains-searching and netsurfing and although integration will be a longer process, the design framework should be finished by February 1st.

Af Daniel Gjøde, 18. december, 2007